Healthy Behaviour
Change Services

We work with brands, partner agencies, governments and charities who want to make their messages resonate. We engage people through the power of behaviour change to transform lives and societies for good. If you want to find out more about our health or behaviour change expertise we’re always happy to talk.

Behavioural analysis

Our expertise in proven behaviour change models like COM-B means we can explore all the obstacles and solutions to change.

Screen icon

How we Drive Behaviour Change

To change behaviour, you first need to understand it. We can help you do that using primary and secondary research alongside established behavioural models.
 

Behavioural strategy

Once we've completed analysis we will design a tailored strategy, underpinned by frameworks such as EAST and the Behaviour Change Wheel.

Drawing icon

Behaviour change solutions

We will craft the content that will drive lasting behaviour change and deliver it through the most effective channels for your audience.

Phone icon

As our Behaviour Change Consultant, Felix helps us plan and evaluate our behaviour change projects. He is Senior Lecturer in Health Psychology in the School of Health Sciences at UEA, Visiting Senior Researcher at the Behavioural Science Group, University of Cambridge, and Honorary Associate Professor within the Division of Primary Care, University of Nottingham.
 
Felix has a primary research interest in investigating how technology, particularly mobile phones, can support behaviour change. In addition to his Thrive work, Felix is currently investigating the potential to address important gaps in NHS smoking cessation support with mobile phone interventions.

What are you waiting for?
Give us a nudge.

Here's the easy bit. Add your details below and we'll be in touch for a friendly chat about how we can help.

Partner logos
Partner logos
Partner logos
Partner logos

Our Clients & Partners

Data-driven results

We monitor, evaluate, 
re-evaluate and reiterate to make sure our solutions bring about the most effective behaviour change.

Data icon
Thrive  text logo
Thrive bubble

Spanning nearly two decades, the life-changing projects we have worked on demonstrating how powerful our combination of behavioural science and skilled content creation can be.

Experts in Behaviour Change

Blue bubble

Using behaviour change models, our knowledge will help you identify challenges and solutions relevant to your audience. And we can help you turn that theory into a programme that will transform lives. 

Thrive’s Behaviour Change Consultant, Dr Felix Naughton

Mama mobile messaging

MAMA Mobile
Messaging

In partnership with Mobile Alliance for Maternal Action (MAMA), Thrive delivered over 5,000 health and behaviour change messages, improving the health of over three million pregnant women and mothers of infants up to three years old.

J&J messaging, South Africa

Health messaging for HIV+ mothers

Thrive worked with our partners, Johnson & Johnson, and the South African National Department of Health to deliver a free mobile messaging programme, supporting pregnant women and new mothers.

Behaviour change in India

Encouraging positive health behaviours in India

Our behaviour change messaging campaign in India has improved the health of more than two million mothers living in the poorest areas, changing their lives and those of their babies.

Unihealth

Behaviour change support for UK students

Unihealth is the UK’s first mobile messaging programme for student wellbeing. Thrive created and delivered innovative, engaging, effective messaging programmes,  that empower students to make the best decisions for their mental, emotional and physical wellbeing.

Case Studies

Blue bubble
Thrive behaviour change video
Healthy
Behaviour
Change Services

We work with brands, partner agencies, governments and charities who want to make their message resonate. We engage people through the power of behaviour change to transform lives and societies for good. If you want to find out more about our health or behaviour change expertise we’re always happy to talk.

Thrive has built its expertise over many years and across multiple countries.
This gives the team the unique ability to listen to and address cultural nuances that are so vital to engage with audiences and to drive meaningful behaviour change.

Aakash Ganju  |  Saathealth