About Thrive

We are a value-driven agency specialising in powerful health and behaviour change content, campaigns and programmes. Since 2001 our researchers, writers, medical and behavioural experts have been on a mission to inform and inspire people around the world, motivating change for the better.

  • 50m+ People

    More than 50 million people have read content we have created

  • 45 Seconds

    Every 45 seconds someone registers on websites we create content for

  • 40 Countries

    We have created content in 27 languages for 40 countries

  • 7,000 Messages

    We have written more than 7,000 behaviour change mHealth messages

The Thrive story

Thrive launched over 20 years ago with two key goals: to create the very best health content that clients and audiences could trust, and to be the type of employer that we would want to work for.

Those principles still stand today, but much else has changed (Including our name. Back then, we were called Content Consultants.) Our team has grown from two people working from home, to more than 40, mostly based at our Norwich office.

For such a specialist agency, we are bigger than most. That means our collective experience gives us an incredible bank of skills and knowledge to call on.

We're proud of the work we do, and the awards we have won, but we're equally proud that our very first employee is still on board, and that we celebrate five, ten, even fifteen-year work anniversaries surprisingly often.

Meet the team


Why choose Thrive?

If you're asking this question, you're probably weighing us up against other agencies, a freelancer or considering doing your project in house. It's not an easy decision to make and your choice will impact both the end result and your life while your project is running. So as well as pointing to our experience, expertise and passion for what we do, the fact that we're flexible and easy to work with is probably worth mentioning too. Our size means we can work at scale without compromising on quality, and we can pull everything together, from initial idea to analysis of results, with as much or as little involvement from you and your team as you need.

Our approach


Our values

  • medal


    Our years of experience, level of expertise and forensic processes means the quality of our work is unrivalled.

  • people


    We work on projects that we believe in and that bring about positive change to the global community.

  • checklist


    Our work is grounded in evidence. Research and data is what underpins the power of our content.

  • lightbulb


    We don't see problems, we find solutions. We collaborate with clients and exploit new digital opportunities to find innovative ways forward.

  • team


    Our colleagues, our business, our clients and their audiences - our goal is to grow together.

Working together

Whether you’re an agency needing a specialist health content partner, a start-up looking for behaviour change expertise or an NGO seeking to create an mHealth programme we’re always happy to talk. Get in touch now for an informal chat about how Thrive can help you.

Get in touch

Our achievements